Three students out of the one hundred URBN interns were chosen to be a part of the Urban Outfitters back to school home products campaign. I was sent products to style and photograph in my Madison, WI apartment, and created inspiring videography that encompassed me and my educational passions. The content that I created was featured on the home page of their website, and the videos were posted on Urban Outfitter’s Instagram feed and stories.
The goal of the project was to use real people to model their products this back to school season. As students, we are all coping in different living environments, so having a relatable back to school campaign was of utmost importance.
Karadise 